One for Democracy' is a nonpartisan fund created by Goodnation to support high-impact organizations whose mission is to protect North America's democracy. The fund focuses on simplifying and increasing voter registration, as well as decreasing voter suppression for all Americans. Philanthropists are asked to donate or pledge 1% of their wealth to the cause (playoff the One for Democracy name). We created a brand identity, messaging platform, fundraising deck, social media campaign and digital funding platform. The goal of which was to raise $100 million in 2020. The campaign was highly successful, raising $67M to date.