The Chosen

We followed Lance Accord and his team around the world documenting the production of the epic Nike 'Chosen' JDI spot featuring athletes like the skateboarder Paul Rodriguez (or P-Rod), the surfer Laura Enever and the snowboarder Danny Kass.. The result was this documentary.
Client
Nike
/
Heist
Industry
Apparel
Discipline
Brand Activation
Role
Producer / Director / Principal